Reasons To Sponsor
Reasons To Sponsor
You support a stronger community.
Blue Ridge Pride is largely a volunteer-driven organization. In addition to supporting the annualfestival, our sponsor and donor funds support our community programs, projects and partners. Theseprogram and projects, detailed in a separate guide, include:• Community-Building Events• Generation Plus Program for Seniors• WNC Oral History Project• Blue Ridge Pride Community Partner Fund• Blue Ridge Business Alliance (in development)• Welcoming Community Directories• Caring for Children (LGBTQ+ youth foster family training)
It makes good business sense.
Supporting Blue Ridge Pride visibly demonstrates your business’ commitment to an importantcommunity in western North Carolina.
• You reach an important audience.
There are an estimated 34,000 LGBTQ adults in western NorthCarolina. The Asheville area alone has 83% more LGBTQ-identified people than the average Americancity or town (U.S. Census). These individuals are part of the nearly $1 trillion-dollar LGBTQmarket in the U.S.
• You reach a diverse audience.
Since 2009, the Blue Ridge Pride Festival has continued to growand attract attendees from across the Southeast, typically 15,000 to 18,000 attendees. We haveworked hard to ensure that our festival is family- friendly and welcoming to all, with an emphasison local entertainment and sponsorship.
• You reach a loyal audience.
LGBTQ populations are loyal to businesses that support them. 55% ofLGBT consumers will choose to do business with companies that are committed to the diversity/equaltreatment of the LGBT community. 70% of LGBT adults said they would pay a premium for a productfrom a company that supports the LGBT community. 78% of LGBT adults and their friends, family andrelatives would switch to brands that are known to be LGBT- friendly.
Submitting Logos and Artwork
You can submit your graphics by emailing them to sponsor@blueridgepride.org. To best present yourlogo, we generally require two versions of artwork: one for print media and banners, one for theInternet and email.Internet / Email▪ These files are commonly known as raster graphics. Raster file formats include JPEG, PNG, APNG,GIF, and MPEG4.▪ Ideally, we want a file that is 400 by 400 pixels. If it isn't, we will add bordering to make itsquare.Print Media / Banners▪ These files are commonly known as vector graphics. Vector files formats include SVG, EPS, PDF andAI.▪ The advantage of vector graphics is that they will look good no matter how big you printthem.Zip FilesIf you have hired a graphics designer to create your logo, chances are good that they have createda single zip file that includes all common formats in both types. You can send this.Page